From Survival to Self-Actualisation: A Need-Based Framework for Designing Effective Marketing Content
From Survival to Self-Actualisation: A Need-Based Framework for Designing Effective Marketing Content
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From Survival to Self-Actualisation: A Need-Based Framework for Designing Effective Marketing Content
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THE LIFECYCLE OF SOCIAL MEDIA TRENDS: NOVELTY, ADOPTION, SATURATION, AND DECLINE
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How Startups Engineer Consumer Habit-Change for Product Adoption — A Multiple Case Study Analysis
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The Future of Non-Profit Fundraising: Digital Strategies for Maximum Impact
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DIGITAL MARKETING STRATEGIES ADOPTION BY NGOs TO PREDICT THE MONETARY DONATION DECISION BY RETAIL DONORS IN NCR
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Enhancing Non-Governmental Organizations (NGO) Fundraising Through Digital Marketing: Impact on Donor Decisions and NGO Sustainability
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